The Story Of The Food Truck


For over two years, our everlasting mission has been to bring Crunch Rolls™ to the cities of those who dare to crunch. We have expanded our crunch coordinates along the east coast, parts of the Midwest, and counting; rapidly making our way across the United States. For those who have taken on our dare and have indulged in a Crunch Roll™, a burden has bestowed upon them; crunch cravings. Crunch cravings, although not yet a medical term, are a very real result of an individual’s post-crunch experience. Once you have taken a bite into our secret coating and let the overwhelming deliciousness of cheesy banana peppers or buffalo chicken take full effect on your taste buds, your cravings will never be the same again. The desire to crunch will linger–and we’re here to tell you that that’s a good thing!


A direct result of crunch cravings is the need for more. We know that you want to be able to crunch at your own convenience, so once the crunch epidemic spread beyond the region in which it was discovered, we gave the people what they wanted. And thus, the food truck was born.


We don’t like to think of our food truck as ordinary; we like to think of it as revolutionary. Like a moth to a flame, Crunch Rolls™ create a need that can only be satisfied by another Crunch Roll™.  Although you can pick up Crunch Rolls™ at dozens of  locations including all Mark’s Pizzeria and Tops Friendly Markets locations, sometimes the desire to crunch occurs on-the-go. Whether you’re walking through campus on your way to class, at a food or music festival, or simply looking for a quick bite on your lunch break; the smell of banana peppers and buffalo chicken that fills the air as a black and orange truck drives toward you will bring a sense of excitement that doesn’t compare to other food trucks. As our truck rolls up, displaying the crucial question ‘Dare To Crunch?!’ across its side, you know instantly that the answer is obvious.



Crunch Rolls™ are the ultimate fuel for your fast-paced lifestyle. Our food truck allows you to get the energy you want with the crunch that you need. Check out when we will be near you next so that you can #DareToCrunch while you’re on-the-go, or request a visit from the food truck at your next event!



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